content marketing

Content Marketing Strategy

What is Content Marketing? According to Content Marketing Institute (CMI) “Content Marketing is a marketing approach focussed on creating and distributing valuable and relevant content consistently to attract and retain a clearly defined audience”. Is Content Marketing for B2B is essential? There is no doubt left any more that for B2B Content marketing is core fundamental and we all know it is very important and difficult to implement a successful content

Download Free Content Marketing HandBook Now!!

Download content marketing handbook and learn from 15 content marketing experts with 3 years of data. The purpose of this eBook is to provide a helping hand for those who are looking to find ROI by making their content marketing lean. Inside, you’ll find: Over 85 pages of intel from two years’ worth of Lean Content meetups featuring some of the industry’s best content marketers Original, curated, and repurposed content from

How to Create Effective B2B Lead Generation Strategy via Digital Marketing?

Digital technology has opened up a whole new world of B2B lead generation channels for organizations. However, not all tools are as effective and efficient at delivering the quality leads you want. In the perfect world, every B2B marketing campaign you run is successful and every B2B lead generation campaign delivers a plethora of high quality prospects in to your sales funnel. However, that’s not the world we live in,