From the subject line to the closing, there’s a science to writing the perfect email. Include too many pictures, and your clickthrough rate may decrease. Write too much text, and your message may overwhelm your reader — especially considering 48% of emails are opened on a smartphone. In this ‘Hubspot’ ebook, How to Write the Perfect Email, they’ll walk you through the 14 key steps to optimize your marketing emails for opens,
Every day you gets tons of emails into inbox like coupons, newsletter, password change, shopping offer, social media alerts, lead nurturing emails and even some important mail from some special person. Not sure you open all those emails. But what makes you to open some mails? that your sender take some extra step to actually open an email? Often, it’s the subject line. So effective subject line will help you to judge the content inside email because your first impression
Get calendars in syncShow off social profiles in your emailsEncourage people to sign up for your email lists via socialUpload your subscriber lists to social networksRetarget ads on Facebook and Twitter to interested email subscribers
Email marketing has come a long way in just the past few years. But with all the fancy new functionality brands are utilizing, you know what’s kind of funny? A well-written, plain-text email can perform just as well (if not better) than a highly designed email with tons of bells and whistles.